Salesforce Training Best Practices for Driving Consumer Adoption 2
Working out phase from a salesforce.com implementation is the best possibility to drive consumer adoption. To increases your odds of success, follow these training best practices:
1. Role Based Training - training ought not to be the exact same for all those roles; it should be tailored to every role, and commence with the managers; concentrate on showing them the value of the tool and the way to grab the info they will want from that; they don't want to find out the way to convert a Trigger a chance approximately they should know which reports are going to be very useful directly to them and the way to run them
2. Scenario Based Training - end users don't want to know *what* every one of the screens and features do nearly as much as they must know *when* to use salesforce.com; rather then describing each screen, have a real world example and walk through it together; it results almost being business process training more than it is software training
3. Train as Teams - it is crucial to achieve the manager in training aided by the users (after guaranteeing the managers see the need for salesforce.com, obviously); because of their manager present, the final users know there exists management buy in and expectation, and they are less likely to convey or think "this really is a waste of my time; I'm not carrying this out"
4. Train on Live System - it's tempting to coach at a dummy org with fake Leads and Contacts along with other data, but then you should count on users to adopt what they've learned and translate it to real life; instead, get them do *real* work closely with *real* data (e.g., bring their stacks of business cards to class and enter some real Leads during training); doing this, they have got already started using salesforce.com every time they finish daily of class; it's much better to *continue* getting a new tool rather than to *start* making use of it!
5. Hands on Training - this may well be obvious but ought to be stated: the majority of people don't learn by playing an instructor or watching videos and e-learning; they learn by doing; each student must have his very own workstation or unit and should practice every process taught in class
6. Reinforce Training eventually - studies have shown that 14 days after training, people typically retain 2-4% of the items they learned... unless they've been actually using anything they learned; one-and-done training strategy doesn't cut it, because even your quickest adopting customers will most likely not use evening taught in training during the first week after training; you are required to review and refresh from a week and again after the second week
End user adoption generally is one of the most challenging what to accomplish with salesforce.com, yet it is also essentially the most important. With all the initial and ongoing support of direct managers--and also these best practices--any organization truly should expect and enjoy high salesforce.com end user adoption rates.
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